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Bundle analytics

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Written by Eimantas Gasiūnas

Understanding your Bundles Analytics

Your Analytics dashboard shows how your bundle deals perform — revenue, conversions, subscriptions and more — with the ability to compare periods, drill into a single bundle, and export everything to CSV.

Filtering your data

- All bundle deals vs a single deal — by default you see every bundle combined. Pick one deal from the top-left selector to focus on it. When you do, the Bundles table switches to a Bars table showing each deal bar's performance
- Date range — choose the period you want to analyze
- Compare period — overlay a previous period (dotted line on the chart, change % on every metric) to see if you're trending up or down
- The floating bar at the bottom keeps these filters reachable as you scroll

Metrics over time

Click any metric tile to plot it on the chart. What each one means:

Metric

Definition

Revenue

Total revenue (individual + bundle sales)

Added revenue

Extra revenue bundles generated

Bundle orders

Orders that included a bundle purchase

Visitors

Visitors who saw the offer

CR

% of visitors who purchased

AOV

Average order value

Revenue / visitor

Total revenue ÷ visitors

Profit / visitor

(Total revenue - Cost) ÷ visitors

(need "cost per item" set on your products in Shopify. Empty if costs not added)

Profitability

Profit as % of revenue

(need "cost per item" set on your products in Shopify. Empty if costs not added)

ATC

Add-to-cart count

(Tracking started on 2026-03-18 — deals created earlier won't show data.)

ATC rate

% of visitors who added a product from a bundle to cart.

(Tracking started on 2026-03-18 — deals created earlier won't show data.)

Checkout rate

% of visitors who reached checkout

Subscribed count

Orders that included a subscription

Subscription rate

% of orders including a subscription

UPT

Units per order

Tables

- Bundles table — every bundle ranked by revenue, with your chosen KPI columns (customizable via Performance metrics) and compare-period changes. Bundles running an A/B test show an A/B badge and expand to reveal each variant.
- Bars table (single-deal view) — the same KPIs broken down per deal bar.

(Bundles)

(Bars)

Exporting

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