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What is reactivated subscriptions metric?

What is reactivated subscriptions?

Written by Simon

Reactivated subscriptions show the number of previously inactive subscriptions that became active again during the selected period, calculated as the sum of daily reactivations:

  • Subscriptions that reactivate and then end (churn) again on the same day are excluded.

  • If a subscription reactivates, churns, and reactivates again on that day, it is counted once for that day


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