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How do you count churned subscriptions?

How do you count churned subscriptions?

Written by Simon

Churned subscriptions show the number of subscriptions that became inactive during the selected period, calculated as the sum of daily churn events:

  • Subscriptions that churn and return to active on the same day are excluded.

  • If a subscription churns, reactivates, and churns again on that day, it is counted once for the day.


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